Database Product Management Made Simple

For Blackwoods, managing a huge database across multiple product brands would involve a lot of duplication and unnecessary resources, particularly when dealing with various vendor product submissions and print catalogues.

We provided a solution for them with our locally developed vendor submission and catalogue marketing automation system. This also allowed them to centrally manage all their digital /web content platforms and publish their print catalogues.

This resulted in Blackwoods lowering their costs significantly due to increased productivity and efficiency in keeping their product information up-to-date.

When faced with overhauling their printed Plumber’s Handbook, Caroma needed to find a more sustainable digital solution that would allow their customers to have constant access to complex product specifications and information.

We developed an iOS and Android native app that presented their product range and part finder accessible from anywhere and kept up-to-date from a central and easily maintainable database.

This solution saw a huge amount of downloads from a vast majority of Australia plumbers and increased their sales, all while not requiring extra resources.